The winners of the 2011 Innovation Award

As a driving force within the industry, SPONSORs wishes to give aspiring developers and/or companies the opportunity to showcase their innovations to leading sports media representatives within the scope of the Sports Media Summit.

Before this backdrop, SPONSORs tendered its first ever Sports Media Innovation Award. The finalists were given the opportunity to showcase their winning project to the top names in the sports media industry at the 6th SPONSORs Sports Media Summit. Winners additionally received a full-page spread on their project in the SPONSORs magazine.

All industry players were eligible to submit a project for the “Sports Media Innovation Award”, without any restrictions.

A dozen candidates ultimately submitted entries and the four best were subsequently showcased within the scope of the 6th SPONSORs Sports Media Summit. The winners were Iconicfuture, the Anschutz Entertainment Group, Laola 1 and the German Football Association (DFB).